United by Passion. Built on the Water.

Our Mission
To inspire and share the passion for bass fishing through multimedia, guide services, tournament-winning jigs, tackle, and lifestyle apparel.

About Us
Founded in 2018, Bass Union began as a multimedia platform sharing the world of bass fishing through the lens of owner and Northern California guide Joseph Orozco. What started as content has grown into a trusted brand offering tournament proven jigs, quality tackle, and lifestyle apparel uniting anglers who share the same passion for bass fishing.